The saying is that there are some things that you should never see how they are made: laws and Chinese food. Well, a rock/pop band may be the third part of this equation, as this 90 minute documentary by Andreas Steinkogler points out. The film goes through the “12 Commandments of Music Business” covering things from the importance of an image, the artist/band name, the label of the “product,” live performances and visual media. Interviews with managers, artists like Chilly Gonzalez, a band called The New Vitamins as well as other modern European groups bring forth their opinions on what a modern pop band needs to “make it.” At the end, you’re left with the poignant quote by Hunter Thompson, “The music business is a cruel and shallow trench…where thieves and pimps run free and good men die like dogs. But there’s also a negative side.”
MVD Visual
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